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Customer Journey Marketer Blog

The Art and Science of Aligning Digital Marketing with the Modern Customer Journey

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Gary DeAsi's Latest Posts

Gary DeAsi / September 20, 2016

7 Huge Common Misconceptions About Customer Journey Mapping

In this insightful interview, expert Steve Offsey debunks seven of the most common customer journey mapping misconceptions, myths and mistakes that cause marketers to fail. Digital marketing is a …

[Read more...] about 7 Huge Common Misconceptions About Customer Journey Mapping

Gary DeAsi / September 15, 2016

9 Ways to Ensure Agile Marketing Success with Better Sprint Planning

Learn how to improve the effectiveness of sprint planning to elevate the success of your overall agile marketing process and every sprint you run, with actionable tips, secrets and lessons learned …

[Read more...] about 9 Ways to Ensure Agile Marketing Success with Better Sprint Planning

Gary DeAsi / September 13, 2016

How to Never Get Unwanted SPAM Emails Again [Incredibly Simple Hack]

Tired of promotional emails cluttering up your inbox? This super easy, 2-minute hack will keep all unwanted spam emails out of your inbox for good. I used to get 97.6 marketing emails per day. Thanks …

[Read more...] about How to Never Get Unwanted SPAM Emails Again [Incredibly Simple Hack]

Why your Content Marketing is Failing

Gary DeAsi / August 23, 2016

Why Your Content Marketing is Failing and How to Fix It [SlideShare]

70% of B2B content marketers aren't reaching their goals. Learn 45+ costly mistakes that cause content marketing to fail, and actionable tips on how to correct them. In my previous article, in …

[Read more...] about Why Your Content Marketing is Failing and How to Fix It [SlideShare]

Smart Content Planning

Gary DeAsi / August 16, 2016

4 Smart Content Planning Tips to Ensure a Huge ROI

Only 41% of marketers get a positive ROI from content marketing. Learn 4 effective content planning tactics to maximize the return and impact of your content programs. Given the significant role …

[Read more...] about 4 Smart Content Planning Tips to Ensure a Huge ROI

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Customer Journey Marketer is a blog about leveraging the art and science of digital marketing and knowledge of the customer journey, transforming anonymous web visitors into loyal brand advocates.

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