Customer Journey Marketer Blog
The Art and Science of Aligning Digital Marketing with the Modern Customer Journey
Helpful articles and resources for understanding how to use customer journey mapping in digital marketing to drive business results at every stage of the marketing funnel.
Stages are just half the battle. Get the ultimate list of 65 questions to help you fully understand the B2B customer journey for your customers & business. When people talk about understanding …
[Read more...] about 65 Questions for Understanding the B2B Customer Journey
In this insightful interview, expert Steve Offsey debunks seven of the most common customer journey mapping misconceptions, myths and mistakes that cause marketers to fail. Digital marketing is a …
[Read more...] about 7 Huge Common Misconceptions About Customer Journey Mapping
Adapting to modern trends and shedding the weaknesses of the traditional marketing funnel, this next evolution digital marketing funnel model has an HD view of the customer journey, 10 stages leading …
[Read more...] about Understanding the Stages of the New Digital Marketing Funnel
The Marketing Funnel is dead, but these 6 common mistakes that lead to its downfall still haunt digital marketers today. People have been using marketing funnel models for longer than we've been …
[Read more...] about 6 Ghosts of Marketing Funnel Past that Will Haunt You
