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Customer Journey Marketer Blog

The Art and Science of Aligning Digital Marketing with the Modern Customer Journey

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SmartBear Software Marketo Marketing Automation Success Story

Marketo Marketing Nation Roadshow, July 2014

Gary DeAsi, Senior Marketing Manager for SmartBear Software and Three-Time Marketo Champion, speaks about his company’s experience using Marketo’s marketing automation software – sharing his journey through evaluation, implementation, and integration.

SmartBear Software Success Story – Gary DeAsi from Marketo

Related Presentations:
  • How to Test and Optimize Your Lead Nurturing Strategy
  • The Art and Science of Revenue-Centric Digital Marketing
  • Maximizing the ROI of Every Lead: Advanced Lead Nurturing, Database Segmentation, and Dynamic Targeting

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ABOUT Customer Journey Marketer

Customer Journey Marketer is a blog about leveraging the art and science of digital marketing and knowledge of the customer journey, transforming anonymous web visitors into loyal brand advocates.

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