The Art and Science of Aligning Digital Marketing with the Modern Customer Journey
Adapting to modern trends and shedding the weaknesses of the traditional marketing funnel, this next evolution digital marketing funnel model has an HD view of the customer journey, 10 stages leading to brand …
[Read the Full Article...] about Understanding the Stages of the New Digital Marketing Funnel
Get an overview of key findings, insights and trends on how leading teams are measuring and optimizing customer journeys and customer experience from Pointillist's survey of over 700 CX, marketing and …
[Read more...] about Report: The State of Customer Journey Management and CX Measurement
Get an in-depth overview of 10 different approaches to behavioral segmentation (including both B2B and B2C examples) that can be used to better understand your customers and maximize results at every …
[Read more...] about 10 Powerful Behavioral Segmentation Methods to Understand Your Customers
Learn how the most successful modern companies leverage customer behavior data and analytics to drive customer acquisition, retention & growth, and why you should too. According to research …
Learn 7 ways taking a growth hacking marketing approach helps teams drive rapid business growth through innovation, experimentation, agility, and big ideas that move the needle. In recent years, …
[Read more...] about How to Use Growth Hacking to Skyrocket Your Marketing Results
Stages are just half the battle. Get the ultimate list of 65 questions to help you fully understand the B2B customer journey for your customers & business. When people talk about understanding …
[Read more...] about 65 Questions for Understanding the B2B Customer Journey
